
HENRIQUE BLANC
Turning brand strategy into cultural motion.
THE FOUNDATION
15+ years creating stories for leading global brands.
Trained in Film Direction at London Guildhall University. Forged at Wieden+Kennedy Amsterdam, where craft met cultural velocity and "Just Do It" became more than a tagline—it became a method.
There, I helped win Coca-Cola's global account. Not through presentations, but through proving creativity could be both soul and system.
THE EVOLUTION
Five countries. A tone of industries. One resolution: the best creativity happens where human intuition meets intelligent execution.
From W+K to leading creative transformations for Havas, BBDO, JWT, and Partners. From helping Portugal win Euro 2016 to shaping CR7's Ballon d'Or moment. From building campaigns to building the operating systems that make campaigns possible.
The work taught me something: brands value timing, time, and execution to their hearts. They need creative intelligence that scales.
THE NOW
Today, I architect creative systems where emotion and execution converge.
I lead CAN - a neural network of global specialists coordinated by AI, curated by humans. We operate from Lisbon with worldwide reach, delivering creative firepower without the overhead.
My method: human craft + AI acceleration + relentless iteration to detail. The result: brands that grow measurably and memorably.
THE HUMAN
When I'm not building creative systems, I'm in open water—swimming long distances for WFP and UNHCR. Because the best ideas come where inspiration goes.
I read, consume culture and art obsessively. Live between craft and code to privilege creativity and strategy, allow real family time, and from this 'now' dwell about future solutions.
Fluent in five languages. Most comfortable in the one brand and audiences share: emotion.
LET'S BUILD YOUR LOVE BRAND TOGETHER.
